Formula 1 is the highest class of single-seat auto racing that is sanctioned by the Fédération Internationale de l'Automobile (FIA). The FIA Formula One World Championship has been the premier form of racing since the inaugural season in 1950, although other Formula One races were regularly held until 1983. The F1 calendar takes teams, drivers, sponsors and fans to some of the most exciting locations around the world. There are currently three rounds of the championship held in North America: Montreal, Austin and Mexico City.

Shell's technical partnership with Scuderia Ferrari is one of the longest and most successful in motorsport dating back to the 1920's. Shell's most cutting-edge products are used by Ferrari and in 2016 they accounted for 25% of the team’s performance gain according to analysis.When your guests visit an F1 race, they will see first hand how the extreme conditions of Formula 1 help develop products for your road car. 


Paddock Club Experience

Considered to be the most exclusive and luxurious way to experience a Grand Prix, the Paddock Club is VIP redefined. From a prime location you can watch the race unfold with all the drama that F1 offers on and off the track. The Paddock Club often has an indoor and air-condition portion, coupled with an outdoor patio area to get a different view of the race. You have unique access to the thrill and glamor of the highest form of motorsport, with everything you need taken care of. The Paddock Club offers gourmet lunch and fine wines, as well as open bar with Champagne all day long.

Step into the technical and engineering side of the sport with the Pit Lane walk and Ferrari garage tour that includes a special visit to the Shell Trackside Lab, where the team shares with you the importance of high performance fuels and lubricants in an F1 Grand Prix. Drivers and team principals are known to make appearances ahead of the action, giving you a front row seat to understanding how they prepare. They are on the front lines of delivering ultimate track to road performance and technology, and can give you behind the scenes insight into how their work pushes the limits of mobility.

What's included, starting at $6,500 usd:

A dedicated Sport Dimensions rep will provide the following leading up to and throughout race weekend:

  • Communication with guests pre/post race to assist with parking, race day logistics, securing credentials, etc.

  • Exclusive, behind the scene tours of the F1 garage, pits and Shell Trackside Lab

  • Gourmet food and beverage throughout race weekend

  • Luxury, reserved space to watch the Grand Prix throughout race weekend

  • Daily gift from Scuderia Ferrari

Guests relax in the Ferrari Paddock Club ahead of an F1 Grand Prix.

Shell engineers work in the Trackside Lab at a F1 Grand Prix.

Premium Grandstand Seating

The Premium Grandstand Seats vary from track to track around the F1 calendar, but always are placed in some of the best locations to watch the race with excellent passing opportunities and thrilling speeds. The grandstand seats are all fully outdoor, sometimes covered by an awning but are generally left open for you to experience the sights and sounds of F1. Premium Seating tickets offer spectacular views, easy access to concessions, merchandise and parking. 

With Premium Grandstands, you get access to an extended weekend of action with a 3-day pass covering Friday, Saturday and Sunday. Not only does that give you extended access to the track action, but also to the excitement that F1 brings to the city it is visiting. It will be a weekend to remember with off track activities downtown like Fan Fests and other engagement zones throughout the city.

Starting at $500 USD. For more information on securing Premium Grandstands Seats, please contact Sport Dimensions below.

F1 fans enjoy remarkable views in the grandstands of Circuit of the Americas in Austin, TX.

Downtown Montreal during the F1 Grand Prix weekend.

For more information on these experiences, or if you are interested in customizing them, please contact Sport Dimensions.