Introduction

IMSA (International Motor Sports Association) sports car racing is a unique form of motorsport that maintains a key focus on track to road mentality. With specific regulations in place to ensure a level of stock features stay put on the cars on the track, this sport provides partners with a variety of R&D opportunities and compelling stories to tell. In Shell's case, the Pennzoil product that is used on the track in IMSA races is the exact same product available to you on the shelf. This setup challenges teams, drivers and equipment through a diverse schedule including traditionally formatted races and also 6-24 hour endurance races. Pennzoil started working with Rahal Letterman Lanigan Racing and BMW in 2015 and through their relationship have developed special programs guests have access to. At an IMSA event, guests will be exposed to the leading manufacturers in the world coming together to push the boundaries of performance and engineering. 

VIP Race Experience

starting at $3,950 usd. What's included:

A dedicated Sport Dimensions rep will lead guests through the following on race weekend:

  • Communication with guests pre/post race to assist with parking, race day logistics, securing credentials, etc.

  • Behind the scenes paddock and pit road tours

  • Access to Penske private hospitality area, including food & beverage throughout the day (available for select events, TBD)

  • Q&A with Team Penske Driver

  • Grandstand tickets when necessary

Guests meet with team owner and motorsports legend, Bobby Rahal.

Guests meet with team owner and motorsports legend, Bobby Rahal.

Team RLL drivers meet with a young fan for an autograph on race day.

Team RLL drivers meet with a young fan for an autograph on race day.


For more information on this experience, or if you are interested in customizing it for larger groups, please contact Sport Dimensions.